{"id":47,"date":"2022-11-17T17:50:27","date_gmt":"2022-11-17T17:50:27","guid":{"rendered":"https:\/\/nuhost.com.br\/blog\/?p=47"},"modified":"2022-11-17T19:27:00","modified_gmt":"2022-11-17T19:27:00","slug":"descubra-como-crescer-na-internet-e-suas-vantagens","status":"publish","type":"post","link":"https:\/\/www.nuhost.com.br\/blog\/descubra-como-crescer-na-internet-e-suas-vantagens\/","title":{"rendered":"Descubra como crescer na internet e suas vantagens"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Foi o tempo em que, para divulgar uma marca, produto ou servi\u00e7o, as empresas&nbsp;dependiam de ve\u00edculos de m\u00eddia tradicionais. Com a evolu\u00e7\u00e3o da internet e acesso massivo aos smartphones, o contato B2C ou B2B tornou-se diretor e segmentado. Nos ve\u00edculos de m\u00eddia racionais, o foco era atingir o m\u00e1ximo de pessoas poss\u00edvel, para depois encontrar o seu p\u00fablico alvo no meio da multid\u00e3o. Com as ferramentas digitais voc\u00ea cria campanhas direcionadas a quem voc\u00ea deseja.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Como uma empresa pode crescer na internet?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A internet oferece v\u00e1rios caminhos para o crescimento de empresas de todos os setores e portes. \u00c9 poss\u00edvel crescer com sucesso utilizando as redes sociais, estudando seu funcionamento, algoritmos e p\u00fablico-alvo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Outra forma de crescer \u00e9 utilizando os grandes&nbsp;<a href=\"https:\/\/www.valuehost.com.br\/blog\/marketplace\/\" target=\"_blank\" rel=\"noreferrer noopener\">marketplaces<\/a>&nbsp;para vender produtos e servi\u00e7os para pessoas do mundo todo. E, para quem busca uma estrat\u00e9gia mais s\u00f3lida, \u00e9 poss\u00edvel crescer e criar sua pr\u00f3pria infraestrutura, a partir de um servi\u00e7o dedicado, que servir\u00e1 de base para a cria\u00e7\u00e3o de um projeto robusto, com sites, sistema de gest\u00e3o, blog, e commerce, etc.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Veja abaixo algumas dicas b\u00e1sicas para iniciar essa estrat\u00e9gia.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">N\u00e3o tenha pressa<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Qual \u00e9 o n\u00edvel de maturidade digital de sua empresa atualmente? Saber responder essa pergunta ser\u00e1 importante para definir os passos que vir\u00e3o a seguir, para que voc\u00ea possa tra\u00e7ar seu caminho rumo ao crescimento na internet.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">N\u00e3o tenha medo de errar, pois as melhores estrat\u00e9gias de crescimento na internet foram elaboradas tijolo por tijolo, com tentativa e erro, at\u00e9 chegar a f\u00f3rmula que funciona para a empresa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Primeiro, voc\u00ea precisa definir seu p\u00fablico alvo, depois, precisa descobrir as formas como esse p\u00fablico se comporta na internet, as&nbsp;<a href=\"https:\/\/www.valuehost.com.br\/blog\/8-dicas-para-impulsionar-as-vendas-pelo-instagram\/\" target=\"_blank\" rel=\"noreferrer noopener\">redes sociais<\/a>&nbsp;que usam, o hor\u00e1rio que est\u00e3o ativos, como ele se comunicam etc. A partir da\u00ed, voc\u00ea pode ajustar o seu conte\u00fado para atingi-los, e preparar as estrat\u00e9gias para a convers\u00e3o.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Voc\u00ea pode utilizar, por exemplo, as&nbsp;<a href=\"https:\/\/www.valuehost.com.br\/blog\/como-melhorar-a-experiencia-do-usuario-em-seu-site-confira-3-dicas\/\" target=\"_blank\" rel=\"noreferrer noopener\">estrat\u00e9gias dos testes A\/B<\/a>&nbsp;para refinar seu conte\u00fado. Para isso, voc\u00ea dever\u00e1 criar dois conte\u00fados diferentes que tenham o mesmo objetivo e identificar qual deles tem mais sucesso.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por exemplo, voc\u00ea cria uma landing page com cores quentes e outra com cores frias e analisa os dados para ver qual obteve maior taxa de cliques. Se for a de cores quentes, voc\u00ea faz um novo teste, agora, com duas cores quentes para ver qual se destaca e vai refinando at\u00e9 chegar num modelo ideal. Esse teste vale para tudo na internet.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Foi o tempo em que, para divulgar uma marca, produto ou servi\u00e7o, as empresas\u00a0dependiam de ve\u00edculos de m\u00eddia tradicionais.<\/p>\n","protected":false},"author":1,"featured_media":48,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-47","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"[data-prefix=\"single_blog_post\"] [class*=\"ct-container\"] > article[class*=\"post\"] {--has-boxed:var(--true);--has-wide:var(--false);background-color:var(--has-background, var(--theme-palette-color-8));--theme-boxed-content-border-radius:3px;--theme-boxed-content-spacing:40px;--theme-boxed-content-box-shadow:0px 12px 18px -6px rgba(34, 56, 101, 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